Start your gift Basket Home-based Business in Five Easy
Steps!

According to the May 2004 survey of the Department of Labor,
there are 10 million Americans who generate income from
home-based activities. Among the top three industries in
this category is wholesale and retail trading. Definitely,
gift basket making belongs to this. Create your own gift
basket home business in five easy steps.

1 Your Business objective!

Create your business objective. The first step when
putting up the gift basket business is to define your reason
for going into business and how you envision your perfect
business to be. Write this vision down and use it to
inspire you to create specific goals that will propel your
business. Create short-term (from start-up to 3 years) and
long-term goals (from 4 years - 20 years or more) to provide
a clear path throughout your journey of success.

2 Your Client Base!

Understand your client base. Next is to determine who is
your client. You can start by targeting a certain age group
in the society, say the busy working Moms from 30 – 45.
They have the money to pay for ready-made gift baskets yet
do not have the time for doing it themselves.

3 Your Competition!

Know your competition. There are already almost a million
Americans ahead of you in the gift basket home business, so
you should know how they have crafted their success and how
you can use their learning to apply to your own. Ensure
that you have a unique idea or product that your closest
competition will not be able to provide to your client base.
Focus on this unique idea and use that as the principal
product that makes you better than competition.

4 Marketing And Advertising!

Plan for marketing and advertising. Just because this gift
basket business is home-based, it does not mean that you can
scrimp on advertising. As in any business, you should allot
a portion of your capital (say 20%) for marketing it. The
most effective marketing technique by far is direct mailing,
because it has the highest response rate. If your client
base is within the neighborhood, then you can use this
technique to target around your area.

5 You Need on-going Support!

Plan for on-going support. Your relationship with your
client will not stop the minute they pay. Especially if the
gift basket is ordered for a recurring occasion, you would
prefer that your client come back and order from you again.
Ensure that you have set-up a consistent means of supporting
and staying in-touch with your clients to guarantee
continuation of your business.

Follow these five steps above and jump-start your gift basket
home-based business today!

About The Author: Fitzgerald Elliott.
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